Category: Product Design
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5 Steps to Follow to Successfully Create a Product
Deciding to create a product can be an exhilarating experience. Actually turning that decision into action is another matter and takes a series of smart decisions to yield the results you are looking for. Here are 5 critical steps you need to follow to create a product that matches your vision, has market potential, and…
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What Does Product Packaging Cost?
Your product’s packaging is often the first thing your customers see when engaging with your product and brand. Getting it right is critical and is one of the cheapest ways you can build your brand. Well thought out and designed custom packaging not only protects the product but it also prepares your customer. If…
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A Guide to the New Product Development Process
In this post, we are going to pull back the curtain to show part of what is involved in the new product development process. Every product has its special nuances that need to be considered but the process of developing a new product is consistent regardless of what type of physical product you are producing.…
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Do You Need a Product Development Consultant?
Every business considering the development of a new product eventually comes to a point where they need to decide if and when they want to hire a professional product development services firm to get the product developed and produced. If you are in that position, here are a few questions to consider to help make…
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What are the Best Prototype Companies to Work With?
Deciding to engage a prototype development company is a critical step in the product and prototype development process. Taking your product and packaging from concept to production takes careful thought and plenty of trial and error to discover the product’s best form, fit, function and manufacturability. The purpose of prototyping is to explore and perfect…
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Industrial Design vs. Product Design – What’s the Difference and Why is it Important?
If you want to sound sophisticated at your next party or friend gathering, explain the difference between industrial design vs. product design. It’s guaranteed to either start an interesting conversation or create an awkward pause. To most, the difference between industrial design vs. product design is a distinction without a difference, but to you and…
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How to Best Utilize Product Development Companies
Do you want to go over budget, miss deadlines, and have a product that is expensive to manufacture and doesn’t sell well? Of course not! No one does. But most new products, product re-designs, and product line expansions have all these problems for completely avoidable reasons. It’s tragic. But you don’t have to deal with…
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5 Major Pitfalls to Avoid When Launching a New Product
Launching a new product is exciting but often a trial by error and very creative process. It can be easy to assume that, based on the visible successes in the marketplace, it is formulaic or straight forward to launch a product successfully. What you do not often see in the market are the 100 failed…